Senior Brand Marketing Executive

Senior Brand Marketing Executive

Manchester City Centre

Very competitive salary

Forward Role are working with a street fashion retailer to recruit a Senior Brand Marketing Executive to develop their brand and deliver world-class, industry leading marketing initiatives.

The marketing team here puts the consumer at the centre of everything they do, developing campaigns, content, activations & events that elevate the brand and maximise consumer impact.

You will join the team that is responsible for delivering these campaigns in a unified and consistent way, driving growth through a close strategic partnership with an external brand and key internal stakeholders.

The brand you will partner with is the hottest sport brand in the market right now who is also the largest sport brand in Europe and 2nd largest in the world. You will use your brand management expertise to release the power of this brand to win front-of-mind-space with the consumer.

Responsibilities:

• Support the development & success of your assigned brand’s campaigns across all channels
• Co-creation and management of assigned brand’s activity calendar/schedule
• Creation of key marketing initiatives for assigned brand and negotiation of key priorities
• Manage key internal stakeholders, buying, merchandising, retail, VM and multichannel teams to optimise budget and deliver engaging campaigns
• Support the Marketing Manager on Partner Brand Relationship Development from a marketing perspective

About you:

• Relevant experience in a marketing role, working with & developing consumer brands on a global/regional/international level
• Knowledge of brands, how they are managed, the methods and tools used to help define what a brand stands for, how it is communicated and how to help others working on/with the brand understand how to bring it to life in the most impactful way
• Proven skills delivering brand growth through consumer initiatives - developing and managing brand marketing/communication campaigns with execution experience across the full marketing mix
• Passionate, and enthusiastic about sports, youth culture and brands, willing to push the boundaries and drive visionary projects forward