EssenceMediacom | Associate business director

EssenceMediacom | Associate Business DirectorDescription

EssenceMediacom is an agency of GroupM, the world’s largest media investment company and part of WPP. We are responsible for one in every three ads you see globally. We are currently looking for an Associate Business Director to join us. In this role, you will be responsible for leading the media mandates for some of the key clients for EssenceMediacom. Your understanding and inclination towards software for media planning and business reconciliation will be an added advantage as you’ll be leading an integrated team.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role:

This role reports to: Business Director.

3 best things about the job:

• You would be working in one of the most exciting agencies and lead a team of energetic and dynamic individuals.
• Scope to work on various target segments.
• Systematized working process & Vertical Learning Curve.

In this role, your goals will be:

In three months:

• Understand your portfolio of brands.
• Build relationships with different stakeholders within the agency.
• Help your team craft the agency response to client briefs.
• Lead strategic and executional discussions with clients.
• Have a full understanding of what is happening with your clients and lead your team in that aspect.
• Be visible as the leader of your team within the agency and with clients.
• Start interacting with our regional agency teams on clients where applicable.

In 12 months:

• Lead the annual planning process for our clients.
• Be the seamless bridge between local clients and the regional/global agency team.
• Converse on measurement metrics across touchpoints based on campaign objectives.
• Win awards in both internal and external forums like FOM, Cannes, Smarties, RAMAI, etc.
• Drive agency KPIs balanced with client KPIs.

What your day job looks like at EssenceMediacom:

• Based on the client’s strategy, suggest options on the best form of media for specific clients and campaigns.
• Initiate and drive quality analysis and cross-category case studies.
• Leverage all GroupM learning and capabilities to deliver integrated solutions to clients.
• Demonstrate good business acumen.
• Manage the team’s development and deliver on client objectives.

What you’ll bring:

• Minimum 7-10 years of experience in a similar setup.
• Ability to lead the team with full authority, motivate the team, and take them along during high media activity.
• Overcome typical media agency pitfalls and build relationships with team members across planning, buying, operations, and finance/billing teams.
• Be process-driven.
• Have good relationships with media partners.
• Demonstrate business acumen along with being a fundamentally strong media professional.
• Understand 360-degree mediums.

More about EssenceMediacom:

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our global network of 10,000 influencers helps our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.

EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. EssenceMediacom is a place for us to grow our careers and expand our horizons. We are committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.

About India:

2020 brought opportunities for brands to innovate, resulting in an evolving media stack. The growth of digital is set to soar high due to changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce, and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners, and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and understand that inclusion is more than just diversity – it’s about belonging. We celebrate the uniqueness of everyone, which makes us good at what we do. We pride ourselves on embracing differences and truly representing the global clients we work with.

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Location: Cannes, FR

Posted Date: 11/12/2024