Strategic Accounts Manager - Fishing

At Johnson Outdoors, home to some of the world's most innovative and best-known outdoor recreation brands, we change the way people fish with our breakthrough technology. Anglers are eager to set their eyes on the newest Humminbird fish finders, get their feet on Minn Kota trolling motor foot pedals, and connect it all wirelessly with the iPilot - making it easier than ever to get their hands on more fish.

But it is the people at Johnson Outdoors that make the company the success it is today! Come be a part of that success by joining the Sales team for these leading industry brands!

Check us out on MinnKota, Humminbird, and Cannon or find us on Instagram and Facebook!

What you will do:

The Strategic Accounts Manager partners closely with senior Sales leadership to drive sales growth and maximize account performance by developing and executing strategic sales plans, leveraging deep industry knowledge, and fostering strong client relationships. The person in this role ensures high levels of customer satisfaction and drives company market share expansion within assigned channels.

• Manages and develops strong relationships with key accounts, addressing inquiries, resolving issues, and ensuring high levels of customer satisfaction. Conducts regular business reviews with clients to assess performance against established targets and identify growth opportunities.


• Develops, implements, and evaluates sales initiatives and strategies for assigned key accounts based on the overall business unit sales strategy to gain market share and maximize profits.


• Analyzes and monitors sales performance metrics for key accounts, identifying trends and area for improvement. Uses data and insights to adjust sales strategies as needed. Prepares and presents sales reports, forecasts, and account status updates to management.


• Determines sales potential for existing customers through inquiry, observation, or periodical research. Creates sales forecasts for assigned accounts considering sales and business objectives as well as buyer behaviors to grow profitability. Participates with management in updating channel plan and setting sales goals.


• Research best practices, tracks market trends, and develops competitive insights. Integrates best practice into the sales plan, assesses market potential for existing and new products across all product lines to maximize market share in assigned accounts.


• Generates new business and develops existing accounts to increase revenue and profitability.


• Collaborates with senior management to optimize gross profit by discussing pricing and customer discount structures while supporting corporate gross profit goals.


• Provides input on the overall sales budget and ensures marketing and sales related expenses remain within budget.


• Partners with cross-functional teams, including marketing, product, customer service, and logistics to ensure seamless client order execution and service delivery.


• Provides ongoing communication to accounts on products, promotions, policies, operating procedures to ensure functional effectiveness of all sales activities and results.


• Provides feedback to senior management regarding new product needs and field reactions to existing products. Coordinates with the brand and product development teams to provide client feedback and influence product improvements.

What you need to succeed:

• Bachelor's degree in marketing, business, communications or equivalent.


• Typically requires 5 years of experience in strategic key accounts and/or sales management within a durable consumer goods and/or manufacturing environment which includes successfully managing complex accounts, building strong relationships, and directly increasing profitability/revenue.


• Strong understanding of customer, market dynamics and requirements. Advanced networking skills and ability to develop productive and strategic relationships.


• Advanced knowledge and skills in performing market analyses to identify profitable growth opportunities, forecasting sales, developing, and implementing sales plans to profitability grow revenue.


• Strong leadership qualities with good communication and interpersonal skills. Ability to effectively lead key account management and strategic sales planning.


• Excellent verbal, written and interpersonal communication skills to effectively communicate with internal teams as well customers/dealers. Superior presentation and public speaking skills.


• Proven track record in making recommendations and/or improving processes that result in increased performance.


• Willingness to travel and work as part of a global team of professionals. Ability to travels to customer events, trade shows and sales meetings.

NOTE: THIS IS A REMOTE POSITION

SALARY RANGE: $120K-150K annually

About Us:

A few pointers about our culture:

• Entrepreneurial spirit and innovation are in our bones! We authentically innovate trusted equipment that gets people out there.


• We are laser-focused on our consumers, and passionate about inspiring people to actively engage with the amazing awe of the outdoors again and again.


• We strive to create meaningful, healthy change in the world as individuals and as a family of brands.


• We value team members who are willing to wear many hats; who take personal initiative, anticipating what needs to be done, and figuring things out to make them happen; but who are also willing to ask for help, to assist others and work together.

What you will receive:

• Share in the company's success - Competitive base salary, with additional earning potential through participation in the annual discretionary cash profit sharing program, and eligibility for annual pay increases.


• Find your work/life balance with generous paid time off and holiday benefits, health insurance and wellness plans.


• Further your career with training opportunities including our tuition assistance program.


• Plan for your future with our 401k with company match and deferred retirement contributions, Sons & Daughters Scholarship program, life and LTD insurance and more.

All qualified applicants will receive consideration for employment at Johnson Outdoors (and all subsidiaries) without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. Johnson Outdoors is proud to be an affirmative action and equal opportunity employer.

If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, please contact Human Resources at HRSpecialAccommodations@johnsonoutdoors.com to let us know the nature of your request and your contact information.

JOHNSON OUTDOORS is a leading global innovator of outdoor recreation equipment and technologies that inspire more people to experience the awe of the great outdoors. The company designs, manufactures and markets a portfolio of winning, consumer-preferred brands across four categories: Watercraft Recreation, Fishing, Diving and Camping. Johnson Outdoors' iconic brands include: Old Town canoes and kayaks; Ocean Kayak; Carlisle paddles; Minn Kota fishing motors, batteries and anchors; Cannon downriggers; Humminbird marine electronics and charts; SCUBAPRO dive equipment; Jetboil outdoor cooking systems. Founded in 1970 by Samuel C. Johnson, the Company has delivered double-digit compound annual growth over its history, evolving from a single brand into a nearly $663 million global enterprise with around 1,300 employees across 20 countries.