Associate Events Limited

Sales and Retention Director

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Job Location

Leicester, United Kingdom

Job Description

Sales and Retention Director

We are seeking a like-minded, highly motivated, creative, results driven, commercially focused professional, who can think outside of the box to formulate and lead a team toward exceptional market leading results, for our company and our clients.

With exceptional proven strategic sales and leadership skills that match the ethos, values and 'people specification' of our business, this leader will have proven strategic sales and conversion skills brought from extensive experience in a major B2B agency. This individual will bring a competitive edge, clientele, and a fresh outlook on the market to drive their team of Sales, Business Development and Customer Service specialists to new heights, every day.

We need someone who revels in the challenge and diversity of the agency environment as well as being passionate about our client base and the results that can be achieved from it - someone who can tactically, effectively and efficiently drive real and continued change and financial results in a timely fashion; doing their part to drive our top line, our people and our clients toward new creative opportunities with fitting processes and associated fees - we need someone who can, with the rest of our amazing team, always taking our entire business to the next phase of its development.


Responsible for:

All Sales, Retention and Business Development within the business.


Salary: £60,000 - £80,000


Culture:

  • To be a senior figure of authority and a guiding lead in the positive promotion, support, performance and motivation toward the achievement of the company’s vision, mission and its wider business plan
  • To uphold the company’s values and working ethos by ensuring all of your own, and your teams’ actions mirror these
  • To ensure our four service objectives are met at every step for every project and client, leading your team toward the same level of focused delivery
  • To recruit, motivate and develop a team who are motivated and fit to deliver results within our cultural environment
  • To ensure that your team match the ‘elements’ we expect from ‘our people’ whilst guaranteeing they are connected, motivated, informed, communicated with and a critical part of their company’s future
  • To do all within your remit to guarantee the company’s, your team and your peoples’ success
  • Aid the business and its people in achieving all of its ‘key moments’ in time and within budget
  • Pro-actively nurture and develop our client base in line with the company’s business plan
  • Support and advise the Company’s Directors and its Shareholders in their decision-making process, positively promoting and communicating these decisions amongst your team, your peers and the wider staff and our stakeholders at large


Strategic Retention, Development and Sales for the Company:

  • To lead, propose, develop, implement, and manage the strategic delivery of the company’s Sales plan with all means necessary to effectively match the business’ revenue, expenditure, and growth forecasts, plans and its wider ambitions.
  • To set the standard and be the point of absolute authority, the company’s ambassador and a quality ‘check-point’ for all sales and business development work developed by, for and on behalf of the company and its clients.
  • On the foundation of data and analytics, guarantee that the last two points remain continual, adaptive and focused on delivering on time, track and budget


Budget, Revenue, Expenditure and Resource

  • To develop, uphold, manage, monitor, adapt, report-upon and hold responsibility for the company’s revenue, sales and retention budget and activities within the business which relate to and are relevant to your area of responsibility and associated client project
  • To tactically utilise the tools, resource, and relationships at your disposal to achieve the revenue and margin targets for your department
  • To write, develop and pro-actively contribute toward the financial planning (annual and forecasted financial models) of the business and your department.
  • To manage and promote the effective use of the company’s resources, pro- actively identifying efficiencies, improvements


Operational

  • Be the ‘Senior Lead’ on all sales and business development initiatives; delegating responsibility to your team accordingly
  • Pro-actively lead, change and develop the way your team, our system and our business works for the benefit of our results, our people and our clients
  • Sit on the Senior Management Team and provide support, advice, open communication and pro-active insights to drive positive change
  • Provide a critical oversight on all projects within your remit, along with those which overlap into your area, working with your fellow peers to deliver these effectively, on time, and on budget
  • To aid in the positive promotion of the company, be pro-active in the determination of opportunities, scope and placement of projects outside of your remit, in order to capitalise on them for the company's benefit
  • Undertake regular statistical (digital and off-line) market analysis to aid the shareholders in their decision-making processes, whilst also informing your departments’ and our clients’
  • To respond immediately and produce all quotations within the timeframes, as set by the company of any enquiry; being responsible for the agreement, contracting and SLA’s associated with any and all new business within your area


Essential Criteria

  • No less than 5 years multi-million-pound annual sales conversion in an agency environment
  • Knowledge of the B2B Events and MarComms Industry
  • Guided and represented well-known brands and clients in the formation of leading campaigns
  • Firm Account Management Skills with clients willing to follow to new role
  • Credibility with technology, defence, leisure and hospitality sectors and clients, with reach to others if needed.
  • No less than 5 year’s experience of managing a successful and driven sales team
  • Ability to Drive and Travel
  • Ability to sell softly, and creatively - we do not 'hard sell'


Location: Leicester, GB

Posted Date: 11/22/2024
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Associate Events Limited

Posted

November 22, 2024
UID: 4941908989

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