Specialty Sales Manager

At Skratch Labs our goal is to help people be better. We work together, we are real, we perform, and we are empathetic. If you're inspired by athletes and our story, and you think you'd thrive in an office full of dogs, bicycle posters, shenanigans, and hard work, this could be the place for you.
Skratch Labs

Skratch Labs is an outdoor company on the cutting edge of athlete nutrition, founded by two pro cycling veterans who started mixing performance drinks in paint buckets at McGuckin Hardware over 11 years ago. Since then, we've built an amazing following of impassioned athletes in the US and Europe and we're growing fast. We believe food and drink is just better when made from scratch and we also believe that no matter where we find ourselves in life, it's never too late to start from scratch. We use our heads and our hearts in everything we do and we're proud to have been named one of Outside Magazine's Best Places to Work in 2020 and 2021.
What You Will Do

This position has the primary responsibility of shaping and executing the sales strategy for the Specialty run, bike, and outdoor channel, overseeing and sustaining the health and success of Skratch Labs' partnerships with independent Specialty retailers. You will set revenue goals, develop sales plans, and oversee budgets and forecasts to ensure success. Your responsibilities include managing an established network of independent field sales representatives and setting and planning the trade show calendar.
Responsibilities

• Set Specialty Channel [run, bike, outdoor] sales strategy and tactics.
• Collaborate on developing the Specialty channel sales plans, budgets, and forecasts and execute sales plan, while supporting and managing overall sales goals.
• In conjunction with the B2B Sales Director and the leadership team, develop channel revenue goals, and ensure they are reached.
• Evaluate, analyze, and improve the effectiveness of the sales process and systems.
• Train, lead, manage and improve the effectiveness of Skratch Labs' network of approximately 30 independent field sales representatives.
• Set and execute Specialty trade show strategy.
• Manage additional key accounts as assigned.
• Provide timely data and insight into the demand and inventory planning process with Finance and Planning.
• Provide market and trade feedback to product development and marketing teams.
• Manage the relationship with and performance of Skratch's independent specialty sales rep force.
• Supplement the oversight of the B2B Sales Coordinator on tasks related to this role and approved by the B2B Sales Director.
• Collaborate with the B2B Sales Director on work assignments for the B2B Sales Coordinator.

Who You Are

You are an energetic, adaptable person with an entrepreneurial spirit. You enjoy collaboration as part of a high-performing team, and you are inclined to work independently and take ownership of your responsibilities in your area of expertise. You thrive in dynamic environments where there is always something to be done, priorities may shift, and new challenges consistently arise. You can capably develop and implement systems and processes, but you are most excited about working with people. You are a relationship builder with a persuasive communication style and an optimistic demeanor. Empathy comes naturally to you in moments of celebration and challenge, enabling you to foster strong connections based on respect and mutual understanding.
Qualifications

• Minimum 5 years of sales experience in the specialty run, bike, and outdoor markets.
• Minimum 3 years of sales management experience.
• Sales savvy - "a true love of creating sales opportunities" with an understanding of general sales strategies, tactics, and best practices.
• Strong knowledge of Skratch Labs' history, brand story, products and competitors.
• Understands the business environment and culture of specialty retailers and distributors and knowledgeable of run, bike, and outdoor marketplace trends.
• Excellent communication skills - both written and verbal.
• Strong analytical skills and able to problem solve independently.
• Highly organized and possesses a high attention to detail.
• High School diploma required; some college preferred.
• Willing to work in our Boulder office Tuesdays and Wednesdays each week.

Benefits
Details

• Salary: $82,500 - $92,500/year; participation in the Sales Team Incentive Program
• Medical/dental/vision stipend
• Trust-based unlimited paid time off policy
• Paid holidays
• 401(K)
• Employee profit sharing
• Monthly product stipend, and a positive and inclusive work environment

Location: Boulder, CO, US

Posted Date: 11/22/2024