Global Blue

Digital Performance Assistant

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Job Location

Paris, France

Job Description

Digital Performance Assistant Apply locations: France - Paris Time type: Full time Posted on: Posted 2 Days Ago Job requisition id: JR0003710 What’s the job? Support the team deploying Global Blue’s international marketing and communication strategy. Drive traffic to the Global Blue Group digital ecosystem by providing support to the Digital and Content Marketing Managers (content creation and design). What will you do? Take part in preparing the marketing and communication content plan in partnership with the BI and commercial team. Create, localize, and edit visual and written digital content, including infographics, short video content, as well as visuals and graphics for newsletters, presentations, or blog articles. Contribute to the visual and editorial animation of Global Blue’s B2B and Corporate website: publish, optimize, and update website content (articles, news, etc.). Collect quantitative and qualitative data from marketing campaigns. Press: Gather, verify, and recommend information and press articles to support the Content Manager. Edit and proofread FR and EN content before it is published online. Help the team create and enrich illustrations for the site (photo, video, images, pictograms, etc.) via the Content Management System (CMS). Optimize the natural Search Engine Optimization (SEO) by exploiting keywords and HTML tags (title, description, Alt H1, H2, etc.). Market research on the latest trends/news for market studies, presentations, and articles. Support the marketing team by sharing ideas, participating in team meetings, and attending luxury industry webinars. What will you learn? Marketing best practices and needs and how to design specific materials. How to create and edit videos for events and the website. To strengthen your skills for key tools like Excel and PowerPoint. To master Canva by creating and designing infographics and webinar invitations on a regular basis. How to use CMS to support the marketing team. Key skills/qualities You are a curious, resourceful, and innovative person with good analytical skills. You have a first experience in digital marketing or digital performance. Currently studying Business Administration, Marketing or equivalent at university. Strong written and verbal communication skills in English and French. Interest in retail, digital marketing, and luxury products. Microsoft Office Suite (Word, Excel, PowerPoint). Widespread CMS skills is ideal: WordPress, and Magnolia. Knowledge of Adobe Suite to create print and visual content. Canva. Google tools (Analytics, Trends, Play Play). J-18808-Ljbffr

Location: Paris, FR

Posted Date: 1/8/2025
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Global Blue

Posted

January 8, 2025
UID: 5001040408

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