SEM Account Manager

Our client is a marketing agency. They seek a Search Engine Marketing Account Manager to join their Queens, NY office. Responsibilities Create and expand keyword & ad text as well as campaign QA for bid tools and platforms Leverage data to extract insights into action on creative and audience-targeting performance Develop and implement bid optimization efforts to drive performance against client KPIs Build strategic budget allocation models and recommend ways to optimize marketing spend Design and track tests to validate the adoption of new features, bid strategies, and ads Perform in-depth account and category performance analysis, historical trends analysis, etc. Mentor team strategists supporting your accounts, communicating task execution Requirements Bachelor's degree in Marketing or similar 3 years of digital marketing experience E-commerce or retail experience preferred Experience managing $1M annual budgets Able to meet and exceed client expectations Strong attention to detail and deadlines Familiar with Google Ads, Microsoft Ads, and bid management platforms Knowledge of Google Analytics and Adobe Omniture JobID: 17029

Location: Queens, NY, US

Posted Date: 1/11/2025